Our Sports Staff Includes
Every XL Sports athlete is supported by a vetted team of specialists focused on protection, growth, and long-term success.
Two Powerhouse Attorneys
Contract negotiation, NIL agreements, compliance, and career-long legal protection.
One Certified Public Accountant (CPA)
Tax planning, financial strategy, compliance, and wealth management guidance.
Two Professional Marketing & Branding Experts
Brand positioning, deal strategy, content direction, and long-term likeness value development.
Media Advisory Staff
Interview preparation, press strategy, messaging, and public image management.
Philanthropy & Community Impact Team
Community initiatives, charitable structuring, and legacy-focused impact planning.
The Business of the Athlete. Done Right.
At XL Sports NIL | NFL, we operate at the intersection of elite representation, brand strategy, and long-term career management. We are not a transactional NIL shop—we are a full-service agency built to protect, grow, and maximize an athlete’s value from high school through the NFL and beyond. With decades of experience representing professional athletes and deep relationships across college football, front offices, and corporate brands, XL Sports delivers structure, leverage, and vision in a rapidly evolving NIL landscape.
Champ Kelly, Assistant General Manager, Miami Dolphins
“Marco Marciano is a true professional who understands both the business and the human side of the game. Working with Marco and the team at XL Sports Group has always been about transparency, preparation, and doing what’s best for the player. He brings credibility, strong relationships, and a long-term mindset that NFL front offices respect.”
Taylor Redd, Assistant General Manager, University of Oklahoma
“Working with Marco Marciano and Dana Kaufman at XL Sports Group was a professional and efficient process from start to finish. Their approach was transparent, collaborative, and always focused on what was best for Danny Okoye while aligning with the University of Oklahoma’s NIL framework. They came prepared, communicated clearly, and helped get a deal done that made sense for everyone involved.”
Game Ready Services
Game Plan
NIL Strategy & Deal Negotiation
We identify, structure, and negotiate NIL opportunities that align with each athlete’s market value, performance trajectory, and long-term goals. Our team prioritizes guaranteed value, smart incentives, and sustainable partnerships, ensuring our clients are never undervalued or overexposed.
Contract Review, Compliance & Protection
Every NIL agreement is reviewed with precision. We ensure full compliance with NCAA regulations, conference rules, state laws, and university policies, while protecting athletes from restrictive clauses, hidden risks, and short-sighted deals that limit future earning power.
Brand Development & Positioning
XL Sports helps athletes build real brands—not just social profiles. We craft authentic brand identities, messaging, and positioning that resonate with sponsors, media, and fans, while preparing athletes for the transition to the NFL and professional representation.
Total Athlete Management
High School: Branding & Advisory
At the high school level, XL Sports works with athletes to build a strong foundation. This includes brand development, early positioning, and guidance through the recruiting landscape so athletes and families can make informed decisions from the start.
College: NIL Representation
Once athletes reach the collegiate level, they have the opportunity to work with XL Sports for full NIL representation. We identify, structure, and negotiate opportunities while continuing to manage brand growth and long-term positioning.
Ongoing Support & Guidance
As athletes grow, so do the decisions around them. Our team remains involved to provide clarity, direction, and support so every move is intentional and aligned with long-term success.
Built for Every Stage of the Athlete Journey
From Early Development to the Professional Level
XL Sports is built to support athletes through every stage — from early brand development in high school to NIL opportunities in college and preparation for the professional level.
As athletes approach the next step, they are introduced to trusted partners like Vanguard Sports Group, a firm known for representing players at the highest level.Athletes always maintain full freedom to choose their path at each stage. Our role is to prepare, guide, and connect them with the right opportunities — not dictate their decisions.
Aligned with the Right Team: Vanguard Sports Group
Vanguard Sports Group is built on relationships, experience, and doing right by the athlete. Their team has earned trust at the highest level by consistently putting players in the best position for long-term success.
As athletes continue to develop, they are introduced to Vanguard as a trusted option for the next level. There is never an obligation — every athlete has the freedom to choose what is best for them at each stage.
Our goal is simply to make sure that when the opportunity comes, they are connected with the right people and prepared to take full advantage of it.
Explore more about Vanguard Sports Group, their team, and their track record by visiting their official website.