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  • Home
  • NIL
  • NFL
  • Branding & Media
  • Partnerships
  • Meet the XL Team
  • Athletes 4 Causes
  • Client Services
Get in Touch

Welcome to XL Sports Group!

Trusted representation. Intentional relationships.

 XL Sports Group is a full-service athlete representation and advisory firm built by experienced professionals across the NFL, NIL, legal, and financial landscape. Our team brings decades of league experience, trusted relationships, and a shared commitment to protecting athletes and their futures.

Every role within XL Sports exists to serve the athlete—providing clarity, advocacy, and guidance through the most important decisions of their careers, on and off the field.

Quality over quantity. Always.

XL Sports Group is intentionally selective. We work with a limited roster of athletes so we can provide focused attention, prioritized advocacy, and hands-on support that goes beyond traditional representation. 

THE XL TEAM

Jordan Woy Partner Lead NFL Certified Agent

B.A., Texas Tech University - J.D., Saint Mary's School of Law
Jordan is a partner in XL Sports Group and has been an attorney and NFL agent for over 20 years. He has built close relationships with team owners, GM's, scouts and player personnel that can only be obtained by decades in a profession. Jordan’s most valuable asset to his clients is his unmatched skill at veteran contract negotiations. 

This has led him to sign the majority of his clients as veterans seeking out his expertise to get them life-changing money. No matter how successful Jordan has been as an agent it has always been his goal to have an agency that is intimate and family-oriented. He prides himself on two things: his accessibility to his clients and his commitment to helping them prepare for life after football. 

Over the years Jordan has also invested in several other companies that have been very successful. Coupled with his legal background Jordan is uniquely qualified to provide valuable knowledge in business and off the field affairs to our clients. He believes in creating a personal bond with his players and their families that extends beyond the playing field, and their playing career. It is what has allowed him to accomplish his highest professional compliment, being rewarded with the opportunity to work with sons and nephews of his past clients.

Marco Marciano Partner | NIL & NFL

Marco is a high-energy sports industry professional with extensive experience in operations management, strategic planning, public relations, and charitable initiatives. He brings a people-first approach to athlete representation, grounded in trust, transparency, and long-term relationship building.

Known for his ability to assess individual needs and align athletes with the right organizations for success, Marco plays a key role in guiding players through critical career decisions. His strengths in communication, negotiation, and conflict resolution allow him to advocate effectively while maintaining strong relationships across NFL teams and league partners.

Marco’s greatest asset is his ability to connect. He is honest, straightforward, and deeply trusted by the athletes and families he works with—qualities that consistently lead to rewarding relationships and positive outcomes on and off the field.

Dana Kaufman Partner Attorney | NIL Advisor | Financial Planning

Negotiating NIL deals requires balancing immediate opportunity with long-term brand value, financial protection, and career sustainability. Dana Kaufman brings decades of experience at the intersection of accounting, law, and valuation to help athletes make informed decisions and avoid costly mistakes.

Dana is a Certified Public Accountant and licensed attorney with deep expertise in financial structuring, compliance, valuation, and contract analysis. His background allows him to evaluate NIL opportunities not just for payout, but for long-term impact on an athlete’s personal brand and financial future.

With additional credentials in forensic accounting, fraud examination, and real estate, Dana provides trusted guidance that extends beyond deals—helping athletes build a foundation for life during and after sport. His role is rooted in protection, clarity, and surrounding athletes with the right advisory structure to maximize opportunity while minimizing risk.

Notable Athletes Represented

Agency Representation Legacy

Jordan Woy is XL Sports’ Lead Certified Agent with over 20 years of experience, a Top 10 Agent honor from USA Today and Sports Illustrated, and a career representing more than 400 NFL players.

Terrell Owens

WR

6× Pro Bowl selection and 5× First-Team All-Pro wide receiver across the 49ers, Eagles, Cowboys, Bills, and Bengals. 

Dan Bailey

K

Pro Bowl kicker and 2× First-Team All-Pro with the Dallas Cowboys, finishing his career as the NFL’s most accurate kicker. 

Flozell Adams

OT

5× Pro Bowl and 2× First-Team All-Pro offensive tackle with the Dallas Cowboys. 

Donald Driver

WR

Super Bowl champion and four-time Pro Bowl wide receiver with the Green Bay Packers, finishing his career as the franchise’s all-time leading receiver at the time of his retirement. 

Emmanuel Sanders

WR

2× Pro Bowl wide receiver and 2× Super Bowl champion with the Denver Broncos and San Francisco 49ers. 

Jason Hatcher

DE

Pro Bowl defensive lineman with the Dallas Cowboys and Washington Football Team. 


Marketing & Negotiation Representation

XL Sports has represented and advised numerous elite athletes and high-profile celebrities across branding, marketing, endorsements, and media, helping build authentic, high-value partnerships that elevate both personal brands and business opportunities. Below are just a few of the standout athletes and personalities we’ve had the privilege to work with

Ricky Williams

RB

Pro Bowl running back and 2002 NFL rushing leader with the New Orleans Saints, Miami Dolphins, and Baltimore Ravens. 

Junior Seau

MLB

12× Pro Bowl and 6× First-Team All-Pro linebacker with the San Diego Chargers, Miami Dolphins, and New England Patriots

Jeremy Shockey

TE

4× Pro Bowl tight end and 2× Super Bowl champion with the New York Giants and New Orleans Saints. 

Dennis Rodman

PF

5× NBA champion and 2× Defensive Player of the Year with the Detroit Pistons, Chicago Bulls, and Los Angeles Lakers. 

Lance Briggs

MLB

7× Pro Bowl and First-Team All-Pro linebacker with the Chicago Bears. 

Tony Gonzalez

TE

14× Pro Bowl and 6× First-Team All-Pro tight end with the Kansas City Chiefs and Atlanta Falcons. 

Listed athletes reflect professional representation, marketing, branding, or advisory work conducted at various points in their careers and do not imply exclusive, current, or ongoing representation.

     © 2025 XL Sports Group. All rights reserved.  

    Athlete names and likenesses reflect past or current professional representation, marketing, branding, or advisory work and do not imply exclusive or ongoing representation unless expressly stated. 

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